Technology Domains

How BuyDomains can help you take advantage of Web 2.0

BuyDomains, along with nearly all other preeminent Internet organizations, broadly defines Web 2.0 as both a set of recently-developed technologies and a new user-engagement paradigm. Web 2.0 is an evolving transformational tool that allows online businesses to build strong partnerships and engage customers by creating authentic and ongoing conversations. The nuances and most appropriate uses of Web 2.0 are well understood by BuyDomains' experts: our skilled and experienced domain specialists have assisted thousands of businesses to fully exploit its profit potential.

Web 2.0 Technologies

Blogs. Once a small niche where individuals posted their personal opinions on their areas of interest, blogging now ranks as one of the most popular and important activities on the Web across the entire spectrum of culture and politics, with over 100 million blogs worldwide. Today blogs are an integral part of international newspaper, magazine and broadcast media Websites, for example. Distinguished by the personal opinions of the blogger and by the feedback posted by readers (often turning into extended dialog or conversations), blogging Websites are perhaps the fastest growing area of today's online activity. Naturally, having the right domain name for a blog site — especially with so many out there — is crucial. Our experienced domain representatives can steer you to the right choice, based on your business needs.

Social Networking. Competing with blogging for the "fastest-growing" title are the social networking sites with domain names like "FaceBook" and "MySpace" (and their close cousins, online business networking sites such as "Linked-In" and "Plaxo"). The amount of traffic on these sites is enormous and growing every day. While the architecture and features of these sites are often similar, the type of visitor and amount of activity can vary widely, depending on how the site is positioned. The domain name chosen is a key component of a site's perceived positioning and "tone", so selecting the right one is something you'll want to consider carefully.

Multimedia. Hard to imagine, but a few years ago, YouTube did not exist as THE place to visit for millions of Web users. Yet today, the Queen of England herself has posted her annual Christmas broadcast to the British people on YouTube, and there's hardly a news story around the world that doesn't get its 15 minutes of fame on the site. What's more, the number of multimedia and video sites — and the traffic they generate — is growing by leaps and bounds, with sites for every special interest from humorous TV commercials to celebrity interviews, to pet tricks and news bloopers. Call us for help and we'll point you to the best domain choices for the area of interest that you're targeting.

The "Big Idea"...

What these and other 2.0 developments (such as "Wikis" and collaborative software technologies) have in common is 2-way communication and collaboration: what can be called a "feedback loop". Information and opinions are posted, commented on, approved of (or not), modified, replaced, enhanced — all at a pace that would have been hard to imagine just five or six years ago. Just as important, the truly interactive nature of Web 2.0 is now what most average Web users expect.

Web 2.0 and your domain.

When Shakespeare wrote "A rose by any other name would smell as sweet", he wasn't aware of branding, search engines and page rank. Today, your choice of domain is vitally important — especially when dealing with rich media and other Web 2.0 characteristics. Your domain name influences how the world will think of you and your business. It's part of your brand and your marketing plan — and it can make a large difference to the extent of your site's profitability. Considering what is at stake, it makes sense to take full advantage of the experienced help you can get when choosing the domain that's right for your needs. Our Domain Experts are skilled at helping customers pick the best combination of features to build brand, establish credibility and acquire a high volume of traffic.